Over the last decade, there's been a massive increase of new businesses, especially a shift in e-commerce and retail. People who may not have had the opportunity before now have more ways to showcase their talents and become a business owner.
One of the biggest categories of growth is female entrepreneurs -- specifically (what's now often described as) "mompreneurs", meaning women who have started a business and are also mothers.
But this is the part that has me feeling some type of way: In my humble opinion, "mompreneur" is not an empowering word. It's patronizing. It's segregating. "How cute is the mompreneur trying to start a business between her baby's nap schedule". Really. Being taken seriously as a woman in business is tough enough. Throw in a buzzword like "mompreneur" and it all sounds like a cheap participation trophy, devaluing our worth as real entrepreneurs contributing to society. We aren't talking hobby businesses. We're talking real life revenue-building businesses that contribute to the community, to growing the economy, and creates jobs.
Makes me wonder... My husband, who's also an entrepreneur, has never been asked how he manages being a dad and a business owner. Have you ever heard of a "dadpreneur"? I digress.